Hello
Here's who I am & what I do
I'm Thalia [tah-li-ah] - nice to meet you. I was born in California, raised in Scotland and launched my career in Berlin.
My work is centred on leading projects based on company revenue & customer acquistion goals, through digital marketing strategy.
What I Do Best
1 / Turning ideas into reality
I take ideas, OKRs, goals... and make them real. Using creativity, strategic planning and resourcefulness to build things from scratch.
2 / Taking the lead
I'm friendly! And I love forging relationships across all departments. Pairing this with leadership skills and people management, I pull groups into shape and deliver the work.
3 / Big picture, small details
It's easy to lose perspective and get lost in the operations – but the devil is in the detail. I keep my eyes on the prize and implement keen quality assurance.
How I Deliver Results
I believe that work is fun, when it's working well. With the right mindset, approach and tools, it is!

Automation
Saved 16 hours of work per week with automated reporting dashboards

Context
Eyes on the economy, industry and consumer behaviour per market

Data
Analyzed client brand trends and increased upper-funnel spending by 30%

Empowerment
Providing others tools and support to shine & strengthen the entire mission

Skills
The right people on the right projects, leaning into natural competencies & knowledge

SMART
All work is measurable, achievable and delivered on time; that's progress
Dominic Sommer
Head of Digital, EU
Crealytics
"Thalia works in a researched approach with precision and impact, demonstrating exceptional project management capabilities."
Andreas Reiffen
CEO
Crealytics
"Thalia played a key role in identifying growth opportunities and managing client relationships across different markets."
Stephanie Boedige
Global Agency Director
Microsoft
"Your contribution was critical for the success of the strong partnership motion with Microsoft Advertising."
